Samsung
Galaxy Curved Display
2015
Concepts
Product design
Discover, empower, and get freshness with a curved display
Focused on the potential of display and the essence of new experience, we offered a backward-flipped concept that can give users a new experience with fresh PUI, and empower the usage of the display compared to existing ones.
![](https://g11design.com/wp-content/uploads/2015/06/Detail_3.jpg)
![](https://g11design.com/wp-content/uploads/2023/02/Detail_2.jpg)
![](https://g11design.com/wp-content/uploads/2023/02/Detail_1.jpg)
Our direction for this project was to be ‘Unnormal’. On the side view, the tapered form line gives tension that avoids the design a bit bland. Flattened edge from the side parts was an intention to contrast with round curves.
![](https://g11design.com/wp-content/uploads/2023/02/Side_1.jpg)
![](https://g11design.com/wp-content/uploads/2023/02/Dual.jpg)
![](https://g11design.com/wp-content/uploads/2023/02/Dual_1.jpg)
Expectations can be given through the 180-degree curved edge. Inner edge interfaces will be modified by the functions of apps, like a camera app. Dial control experience in manual mode naturally applied by edge sliding smoothly. Likewise, these kinds of PUIs are more likely to give new experiences to users.
![](https://g11design.com/wp-content/uploads/2023/02/FrontBack.jpg)
![](https://g11design.com/wp-content/uploads/2023/02/Camera_1.jpg)
![](https://g11design.com/wp-content/uploads/2023/02/Camera_2.jpg)